When you’re covering a field or sport that tends to have a flair for style you need to generally keep up with the others or completely fall off the mark. Southwest Poker News came to us to pump up their brand and take their presentation well beyond the next level and that’s what we delivered.
Goals: Design, Branding
We pushed to refine the Southwest Poker News brand to new levels, matching the style and flair of poker professionals and the tournament scene in general. Custom art, revised logo design and a lounge atmosphere created the ideal world for fans in the region to come and sit down for a while.