Gracious Words is another site that came from a period of design that while easy, was often outdated or nonfunctional for a larger audience that was attempting to view it. The goal of this project was to position Gracious Words as a quality foundation that was serious in its mission.
Goals: Design and Branding
Gracious Words came around with a design that took elements from their stationary and internal goals and took it to their front page. The result was an easy to update system that produced all the information they wanted their clients to be aware of. The additional copy and effort to create a strong presence was done with their guidance to ensure we met their mission statement.